Course: Strategic Service Management (5704-271)

Persons:

• Prof. Dr. Marion Büttgen (verantwortlich)

Type of Course:

lecture

In-Class Hours Per Week:

2

Contents:

Strategic fields of the externally and internally aligned management of companies providing services are covered. The special characteristics of providing services are continually considered when conveying the concepts of developing a strategy, of international and innovation management, of the structure and processes of organisations, of information system design as well as human resource management.

Literature:

Literature will be announced in the lecture or on ILIAS.

Location:

Hohenheim

Module:

• 5704-270 Advanced Module Service Management (compulsory)