Course: Major Seminar Marketing- & Management-Insights (5704-431)

Persons:

• Prof. Dr. Karsten Hadwich (verantwortlich)

Type of Course:

seminar

In-Class Hours Per Week:

2

Contents:

The seminar addresses current research questions in marketing and management. Every participant has to write an academic thesis which deals with a partial aspect of the seminar topic. Each student will hold a final oral presentation; the results are discussed within the group.

Location:

Hohenheim

Module:

• 5704-430 Major Seminar Marketing- & Management-Insights (semi-elective)
• 5706-630 Major Seminar International Management (elective)