Course: International Business Intelligence (5706-281)

Persons:

• Prof. Dr. Alexander Gerybadze (verantwortlich)

Type of Course:

seminar

In-Class Hours Per Week:

2

Contents:

In this seminar you are supposed to work on specific research problems of firms, particular markets or recent research projects. Students will have to understand, structure and solve these research problems mostly in a team of two students. The seminar's concept is based on a mixture between tutorials, presentations of students as well as data analysis and reporting.

Literature:

Michaeli, R. (2006), Competitive Intelligence - Strategische Wettbewerbsvorteile erzielen durch systematische Konkurrenz-, Markt- und Technologieanalysen, 1st ed., Springer, Berlin.
Soppe, B. & Stephan, M. (2007), Patentinformationen strategisch nutzen - Grundlagen, in: Barske, H., et al. (Eds.), Digitale Fachbibliothek Innovationsmanagement, Symposion Publishing, Düsseldorf.
Soppe, B. & Stephan, M. (2007), Patentinformationen strategisch nutzen- Anwendungsfelder, in: Barske, H., et al. (Eds.), Digitale Fachbibliothek Innovationsmanagement, Symposion Publishing, Düsseldorf.

Location:

Hohenheim

Module:

• 5706-280 Seminar Module International Business and Economics (semi-elective)